LÄRABAR to Become AJGA Tournament Supplier

BRASELTON, Ga.LÄRABAR, a nutritious bar blended with whole fruit and nuts, introduces its sponsorship of the American Junior Golf Association, providing LÄRABARs for all 84 tournaments on the schedule in 2009.

Approximately 1,000 Original Fruit and Nut Bars® will be available at every 2009 event, amounting to a substantial retail value. LÄRABARs will be distributed in player and Junior-Am registration bags and will be available on the Nos. 1 & 10 tees to further the nourishment of junior golfers. With a variety of flavors, LÄRABAR has agreed to contribute 90,000 bars each year through 2011.

LÄRABAR was founded in 2003 by Lara Merriken, LÄRABAR is committed to producing simple, whole food products with quality nutrition. LÄRABAR produces fourteen LÄRABAR flavors and six JOCALAT brand flavors. LÄRABAR products are available throughout the United States and internationally at a variety of natural, conventional and specialty grocers, athletic and outdoor stores. For more information visit www.larabar.com or call 877-LARABAR (527-2227).

“We are very excited to partner with LÄRABAR in 2009,” said Jason Etzen, AJGA executive vice president of corporate partnerships. “The support of LÄRABAR will provide opportunities that impact the health and nutrition of young men and women in a positive way while also supporting the growth of junior golf.”

The American Junior Golf Association is a 501(c)(3) nonprofit organization dedicated to the overall growth and development of young men and women who aspire to earn college golf scholarships through competitive junior golf. The AJGA, the largest Association of its kind, has an annual junior membership (boys and girls ages 12-18) of more than 5,000 junior golfers from 49 states and 30 foreign countries.

Titleist, the AJGA’s National Sponsor, has been the catalyst and driving force behind the Association’s success since 1989. Rolex Watch USA, which is in its third decade of support, became the inaugural AJGA Premier Partner in 2004. In 2007, after 12 years of support, Polo Ralph Lauren became the AJGA’s second Premier Partner.

AJGA alumni have risen to the top of amateur, collegiate and professional golf. More than 160 former AJGA juniors currently play on the PGA and LPGA Tours and have compiled more than 300 wins. AJGA alumni include Tiger Woods, Phil Mickelson, Jim Furyk, Stewart Cink, Davis Love III, Cristie Kerr, Pat Hurst, Paula Creamer, Brittany Lincicome, Morgan Pressel and Julieta Granada.

For more information, please contact Katie Jared (kjared@ajga.org) in the AJGA Sponsorship Department at (678) 425-1743.